Another one for the pool room! “A Love Song to the Internet” has won multiple awards at the 2022 Siren Awards.The catchy as hell song celebrates the unexpected wormholes the internet leads its users down.
The catchy as hell song celebrates the unexpected wormholes the internet leads its users down.
The modern-day love song was created by Jared Wicker, Elaine Li, Ralph van Dijk, and Andy Hopkins from Howatson+Company/Eardrum for carbon neutral internet provider, Belong. They were winners in the campaign and audio innovation categories and achieved a highly commended in the single ad category.
CRA, chief executive officer, Joan Warner, said the Round 4 category winners demonstrated the power of audio in engaging target audiences.
“The songs have supported the brands to make an emotional connection with their audiences in a uniquely creative way."
I was Creative Director of the lyric video which accompanied the song. We turned this around in three days using emojis, the literal language of the internet.
